I am, of course, referring to the elephant in the room that is Microsoft Copilot, the AI-powered assistant that is now heavily baked into multiple aspects of not just Windows 11, but the broader range of Microsoft products as a whole. Microsoft Word, Outlook, the Edge browser, the 365 suite, and even the File Explorer (where Microsoft recently gave users the option to remove it entirely, because it was still hanging around even if you disabled AI actions in the Windows Settings menu).
Now, I’m not going to make such a bold claim as ‘Copilot is wildly unpopular’, but the AI tool has clearly proved divisive at best among users. I have no doubt there are some people who love Copilot and use it daily; I’m not one of those people, but I’m sure they do exist somewhere other than the slideshows in Microsoft’s quarterly earnings calls.
There are many reasons why Windows 10 remains very popular, with the TPM 2.0 hardware requirement for Windows 11 being a significant factor in blocking adoption, but it’s undeniable that some people - myself included - aren’t upgrading because of how Windows 11 is now.
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Every new Copilot presentation leaves me feeling like Microsoft is creating solutions to problems that don't exist. (Image credit: Future / John Loeffler)
I mean, seriously; set up a new Windows laptop, and you’re met with a veritable avalanche of unnecessary software and ads for other Microsoft products. This is further evidenced by the existence (and surprising popularity) of Tiny11, the lightweight, AI-free alternative to Windows 11. I won’t outright recommend it here, since it isn’t officially supported by Microsoft and therefore has potential security and compatibility issues, but I can certainly understand why its proponents like it.
Taking a scalpel to all the Copilot nonsense I’m never going to use is an appealing notion.
Do people really like Copilot?
Let’s look at the numbers for a moment. According to Microsoft’s own figures, there are roughly 700 million Windows 11 users worldwide, accounting for a little over half of all Windows users. Conservative estimates for Windows 10 use put the total number of systems at 650 million. A report from Business of Apps puts the count of active Copilot users (as in, the number of people who use it regularly) at 33 million as of November 2025, while tech newsletter Newcomer claimed the number of weekly users was 20 million earlier this year. Meanwhile, ChatGPT has been averaging weekly user counts in the hundreds of millions.
Even if I’m generously massaging the numbers, it doesn’t paint a pleasant picture for Copilot. Even using the 33 million figure, active Copilot users only account for a measly 2.5% of all Windows 10 and 11 users - and it’s important to bear in mind that a significant chunk of Microsoft’s customer base for Copilot is accounted for by businesses, so some of these users would likely fall under ‘my boss it telling me to use this’ rather than ‘I personally want to use this’.
Older versions of Windows might not be perfect, but at least they're not chock-full of unwanted AI 'features'. (Image credit: Shutterstock)
And yet, Copilot keeps encroaching further and further into every aspect of Windows 11, despite being desperately unpopular compared to the AI titan that is ChatGPT. Despite the continual issues with Windows 11 - seriously, it feels like every week something else breaks - Microsoft seems more deeply committed to cramming AI into every nook and cranny of the OS rather than taking the time to fine-tune it and actually provide a genuinely better user experience.
Getting rid of the ads would be a good start, Microsoft - macOS doesn’t have those, and that’s a hard thing to admit as a lifetime fan of Windows PCs over Macs.
So here’s my polite request, Microsoft. Just give it up. Please. It’s not worth pissing off the majority of your user base for a fraction of the market dominated by ChatGPT - especially when you were the ones who gave billions of dollars to OpenAI last year. Keep Windows simple.
That’s especially important right now, too, since with PC component prices soaring (ironically due to fresh AI demand) more people will be struggling to upgrade, and the last thing they need is an AI-bloated resource hog of an operating system.
Christian is TechRadar’s UK-based Computing Editor. He came to us from Maximum PC magazine, where he fell in love with computer hardware and building PCs. He was a regular fixture amongst our freelance review team before making the jump to TechRadar, and can usually be found drooling over the latest high-end graphics card or gaming laptop before looking at his bank account balance and crying.
Christian is a keen campaigner for LGBTQ+ rights and the owner of a charming rescue dog named Lucy, having adopted her after he beat cancer in 2021. She keeps him fit and healthy through a combination of face-licking and long walks, and only occasionally barks at him to demand treats when he’s trying to work from home.
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