How to Watch the 2026 Rose Parade and Rose Bowl Game Online
SOURCE:Hollywood Reporter|BY:Erin Lassner
The New Year's Day parade with Grand Marshal Magic Johnson is followed by the 2026 Rose Bowl Game between Indiana and Alabama.
If you purchase an independently reviewed product or service through a link on our website, The Hollywood Reporter may receive an affiliate commission.
The 137th Rose Parade, also known as Tournament of Roses Parade, returns on New Year’s Day with “The Magic in Teamwork” as this year’s theme and Earvin “Magic” Johnson as the 2026 Grand Marshal. The 112th Rose Bowl Game between No. 1 Indiana Hoosiers (Big Ten) and No. 9 Alabama Crimson Tide (SEC) will follow.
Since the annual parade airs on Jan. 1, at 8 a.m. PT/11 a.m. ET on ABC, NBC, CNN (for the first year ever) and FOX, cord-cutters can stream it live on any live TV streaming service that carries those networks, including DirecTV (with a five-day free trial), Fubo (with a five-day free trial), Sling and Hulu + Live TV. It will also stream live on .
Rose Parade and Rose Bowl Game 2026: Air Date and Time, Channels, Where to Stream Online
The Rose Parade airs on ABC, NBC, CNN, FOX, KTLA, Telemundo and Univision on Jan. 1, at 8 a.m. PT/11 a.m. ET (and can be livestreamed with DirecTV, Fubo, Sling or Hulu + Live TV). It will also be livestreamed on Peacock. The 2026 Rose Bowl game airs at 1 p.m. PT/4 p.m. ET on ESPN (and can be livestreamed with DirecTV, Fubo, Sling or Hulu + Live TV). It will also be livestreamed on ESPN+.
Since select streamers are offering free trials and limited-time discounts, viewers can watch both the New Year’s Day parade and football bowl game at no cost; keep reading to learn more about each option.
Five-day free trial; packages from $29.99 per month
ABC, NBC, CNN, FOX and ESPN are included in any of DirecTV’s signature packages: Entertainment, Choice, Ultimate or Premier. Plus, DirecTV is offering a five-day free trial for its streaming service.
Learn more about each plan option, including how to build your own channel lineup (starting at just $29.99 per month), at directv.com.
ABC is included in Sling’s Blue Plan ($50.99 per month). Both ABC and ESPN are included in Sling’s Orange & Blue plan, which is currently half off for the first month: $33 for the first month and $65.99 monthly thereafter.
Three-day free trial; packages from $82.99 per month
Watch ABC, NBC, CNN, FOX and ESPN for free with a three-day trial to Hulu + Live TV, which comes bundled with Disney+ and ESPN+, starting at $89.99 per month.
