Samsung launches reservation campaign for next-gen TVs ahead of CES 2026, complete with $100 store credit
Samsung's reservation campaign is back – this time on the brand's upcoming next-generation TVs, monitors, and home appliances.

(Image credit: Future)
Thinking about picking up a new TV? You may want to check out Samsung this week as the official store is currently running a mystery pre-registration campaign for its upcoming TVs, home appliances, and monitors ahead of an unveiling on January 4 at 7PM EST.
Why sign up? Well, firstly, it's free. But, secondly, you'll also get $100 of store credit on the house if you actually end up buying one of the brand's new products. That's credit that you can use at the official Samsung Store to get further discounts on things like headphones, phones, and accessories.
Samsung's latest reservation campaign
As previously stated, there aren't any details to actually ascertain what's going to be unveiled this upcoming Sunday. Of the three categories being unveiled, however, I expect the TVs to be front and centre during the event, which will be streamed live on the official Samsung event page at 7PM.
In terms of predictions, we could see more RGB Micro LED TVs, more OLED TVs, and more mini-LED TVs this week. Our personal hopes are for more competitively priced mini-LED TVs in the lower to mid-range price brackets, since that's an area where other brands have become really competitive in recent years. Its flagship Samsung QN90F Neo QLED (mini-LED) is already an amazing TV, as is the stunning Samsung S95F, which was named TechRadar’s TV of the Year 2025, so more budget-friendly options would really hit the mark in our books.
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Alex is TechRadar's retail editor, specializing in deals, buying advice, and general tips on how to save our readers as much cash as possible. He's covered events like Black Friday and Amazon in some capacity for over seven years now; both in editorial and other ecommerce adjacent roles on TechRadar, T3, GamesRadar, and other Future PLC sites. Alex's expertise touches on most areas, but he has a particular love for phones, laptops, and cameras, being an avid photographer.